Celebrate Small Business Saturday with Playper: A Fresh Perspective
Every November, families and communities come together to support their favorite small businesses on Small Business Saturday. This year, let’s explore what makes this day so special and how it’s evolved into more than just a shopping event. For us at Playper, it’s a celebration of creativity, connection, and community.
Whether you're a parent, grandparent, aunt, uncle, or caregiver for kids as old as 9, this update offers fresh insights into the impact of small businesses - and why your support matters all year round.
What Makes Small Business Saturday Special?
Did you know that consumers spent an estimated $17.9 billion on Small Business Saturday in 2023? That’s a huge boost to the nearly 33 million small businesses across the United States. But the impact of shopping small goes beyond dollars spent - it’s about fostering relationships and creating opportunities right in your neighborhood.
When you support a small business, you’re helping real people pursue their passions. At Playper, we started with a simple yet powerful goal: to create eco-friendly, imaginative toys that spark joy and encourage learning. Supporting businesses like ours means you’re investing in thoughtful products crafted with care - not mass-produced goods.
The Playper Story: A Small Business with Big Dreams
From brainstorming toy ideas at the kitchen table to seeing our kids “test” early prototypes, every step of our journey has been fueled by heart and determination.
We’ve learned to wear many hats - designing products, answering customer questions, or packing orders ourselves. Like many small businesses, we’ve faced challenges and have grown stronger by embracing the unexpected lessons.
Our Curious Kingdom Playsets are a perfect example of our small-business spirit. These buildable toys bring storytelling to life, encouraging open-ended play that helps kids develop creativity, social skills, and more. And because they’re 100% plastic-free, they’re better for the planet too.
Why Shopping Small Matters
Have you ever walked into a local shop and found something so unique it felt like it was made just for you? That’s the magic of small businesses - they offer surprises you won’t find on big-box shelves.
When you choose small businesses:
- You support families. Many small business owners, like us at Playper, involve their families in everything from product ideas to packing orders.
- You boost your local economy. Studies show that 68 cents of every dollar spent at small businesses stays in the community, compared to just 43 cents at national chains.
- You find meaningful gifts. Whether it’s a handmade toy, a one-of-a-kind keepsake, or a creative playset, small businesses offer gifts that stand out.
How You Can Celebrate Small Business Saturday
Supporting small businesses doesn’t mean waiting for a special occasion. Here are a few ways to make a difference year-round:
- Shop early and often. Beat the holiday rush by checking out your favorite small businesses today.
- Spread the word. A quick shoutout on social media or a glowing review goes a long way in helping small businesses grow.
- Give thoughtful gifts. This holiday season, consider gifts that reflect your values, like sustainable toys that inspire creativity and learning.
Why Playper Is Perfect for the Holidays
If you’re looking for something extraordinary this holiday season, the Curious Kingdom Playsets are a delightful choice for kids aged three and up. These eco-friendly toys are more than just playsets - they’re tools for imaginative adventures, creative storytelling, and hours of fun that bring families closer together.
So, as you experience Small Business Saturday this year, think about the impact of your choices. Every dollar spent at a small business like Playper helps bring innovative, heartfelt products to life while supporting families and communities.
A Small Business That’s Here for You
We’re grateful for every customer who chooses to support small businesses. It’s your support that allows us to keep dreaming, creating, and bringing joy to kids and families everywhere.
This Small Business Saturday, let’s celebrate the magic of small businesses - where every purchase tells a story, and every product is made with love.
NEW: View our new Store Locator to grab Playper at your local toy store.
